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王创

职称:教授、博导

所在系:市场营销系

  • 个人简介

    王创,香港城市大学与中国科学技术大学博士,华南理工大学工商管理学院市场营销系教授、博士生导师。担任神经管理与神经工程研究会理事、计算机模拟与信息技术分会理事、国际信息系统协会会员、华人学者营销协会分会主席、《I&M》《DSS》《TRPE》等国际期刊审稿人,国家自然科学基金委通讯评审专家、广东省科技业务系统评审专家等。主要研究领域包括社会网络、社交媒体、电子商务、移动互联网、大数据营销等。讲授组织行为学、消费者行为学、品牌管理以及客户关系管理等课程。熟悉管理信息系统、电子商务、知识管理、管理学、组织行为学、心理学等多个领域的专业知识。                

    近年来在国际顶级和主流学术期刊发表20余篇文章(如Information Systems Research, Journal of Management Information Systems, Journal of the Association for Information Systems, Journal of the Association for Information Science and Technology, Information & Management, Decision Support Systems, Journal of Business Research, Electronic Commerce Research and Applications, Information Processing & Management, Internet Research etc.)。现主持的项目包括国家自然科学基金面上/青年项目、教育部人文社会科学研究青年项目、国家社科基金重大项目(子课题负责人)、中国博士后科学基金特别资助项目、中国博士后科学基金面上资助项目、中央高校基本科研业务费(自然科学类)面上项目、中央高校基本科研业务费(人文社科类)博士启动项目、广东省研究生示范课程项目、华南理工大学研究生教育改革全英文课程建设项目、华南理工大学学生研究计划等。获得广东省第五届高校青年教师教学大赛三等奖、广东省教科文卫工会第七届优秀调研成果一等奖、华南理工大学教学新秀奖等奖励。                

  • EDUCATION

    Doctoral of Philosophy, in Information Systems, Department of Information Systems, College of Business, City University of Hong Kong

    Doctoral of Management Science, in Management Science and Engineering, School of Management, University of Science and Technology of China

  • RESEARCH INTERESTS

    (1) IT challenge and negative issues (e.g., addiction, compulsion, cyberstalking, deterrence)

    (2) Information sharing (e.g., status update, real-time information sharing)

    (3) Electronic commerce (e.g., impulsive online buying, mobile business)

    (4) Social media (e.g., Facebook, Twitter)

  • HONORS

    Beta Gamma Sigma 2015

    Excellent student prize of president fellowships: Chinese Academy of Sciences  2015

    Peterho Conference Scholarship: City University of Hong Kong 2015

    Nomination for Best Paper Award: PACIS 2013

  • PUBLICATIONS

    Journal articles

    (1) Chuang Wang*, Matthew K. O. Lee, Zhongsheng Hua (2015). A theory of social media dependence: Evidence from microblog users. Decision Support Systems, 69, 40-49. (SCI, IF=3.222, Rank: 28/146, Q1)

    (2) Chuang Wang, Xiao-Ling Jin, Zhongyun Zhou, Yulin Fang, Matthew K.O. Lee, Zhongsheng Hua (2015). Effect of perceived media capability on status update in microblogs. Electronic Commerce Research and Applications, 14 (3), 181-191.(SCI/SSCI, IF=1.954, Rank: 48/105, Q2)

    (3) Xiaodong Li, Xinshuai Guo, Chuang Wang, Shengliang Zhang (2016). Do buyers express their true assessment? Antecedents and consequences of customer praise feedback behaviour on Taobao. Internet Research, 26 (5), 1112-1133. (SCI/SSCI, IF=2.931, Rank: 34/146, Q1)

    (4) Paul Benjamin Lowry, Jun Zhang, Chuang Wang, Mikko Siponen (2016). Why do adults engage in cyberbullying on social media? An integration of online disinhibition and deindividuation effects with the social structure and social learning (SSSL) model. Information Systems Research, 27(4), 962-986. (SSCI, IF=2.763, Rank: 14/85, Q1, ESI 1%~10%)

    (5) Chuang Wang, Zhongyun Zhou, Xiao-Ling Jin, Yulin Fang, Matthew K.O. Lee (2017). The influence of affective cues on positive emotion in predicting instant information sharing on microblogs: Gender as a moderator. Information Processing & Management, 53(3), 721-734. (SCI/SSCI, IF=2.391, Rank: 16/85, Q1, ESI 1%~10%)

    (6)  Xiaodong Li, Shengliang Zhang, Chuang Wang*,  Xinshuai Guo (2018). Understanding customers’ compliance behaviour to frontline employees’ fuzzy requests. Journal of Services Marketing, 32 (2), 235-246. (SSCI, IF=1.811, Rank: 67/121, Q3)

    (7) Chuang Wang*, Matthew K.O. Lee (2019). Why we cannot resist our smartphones: Investigating compulsive use of mobile SNS from a stimulus-response-reinforcement perspective. Journal of the Association for Information Systems. Forthcoming. (SCI/SSCI, IF=2.839, Rank: 37/148, Q1)

    (8) Paul Benjamin Lowry, Jun Zhang, Gregory D. Moody, Sutirtha Chatterjee, Chuang Wang*, Tailai Wu (2019).  An integrative theory addressing cyberharassment in light of technology-based opportunism. Journal of Management Information Systems, Forthcoming. (SCI/SSCI, IF=3.013, Rank: 17/89, Q1)

    (9) Xiaodong Li, Chuang Wang*, Yanping Zhang. The dilemma of social commerce: Why customers avoid peer-generated advertisements in mobile social networks. Internet Research, 2020, 30(3), 1059-1080. (SCI/SSCI, IF=2.931, Rank: 34/146, Q1)

    (10) Wang, C.*, Zhou, R., & Lee, M. K. O. (2021). Can loyalty be pursued and achieved? An extended RFD model to understand and predict user loyalty to mobile apps. Journal of the Association for Information Science and Technology, 72(7), 824-838.                 

    (11) Li, X., Wang, C.*, & Hamari, J. (2021). Frontline employees’ compliance with fuzzy requests: A request–appraisal–behavior perspective. Journal of Business Research, 131, 55-68. 

    (12) Wang, C., Zhang, J., & Lee, M. K. O. (2021). Time flies when chatting online: a social structure and social learning model to understand excessive use of mobile instant messaging. Information Technology & People. Forthcoming.

    (13) Yin, P., Wang, C.*, & Liang, L. (2022). Consumer information technology use in the post-pandemic workplace: A post-acceptance adaptation perspective. Information Technology & People. Forthcoming.

    (14) Wang, C.*, & Zheng, S. (2022). Complement or substitute? Investigating the interdependence effects among mobile social apps. Information & management, 59(5), 103362.

    (15) Xu Yamin, Wang, C.*, Zhang Zhengang (2022). Understanding big data-business alignment from a dynamic perspective. Journal of Computer Information Systems. Forthcoming.

    Conference articles

    (1) Chuang Wang, Matthew K. O. Lee, Zhongsheng Hua (2014). Understanding and predicting compulsive smartphone use: An extension of reinforcement sensitivity approach. Proceedings of 2014 International Conference on Information Systems, Auckland, New Zealand, December 14-17. (EI)

    (2) Chuang Wang, Matthew K. O. Lee (2014). Understanding microblog addiction on smartphone: The role of media characteristics. Proceedings of 2014 International Conference on Mobile Business. London, UK, June 4-5.

    (3) Chuang Wang, Xiao-Ling Jin, Matthew K. O. Lee, Yulin Fang, Zhongyun Zhou, Zhongsheng Hua. (2013). Understanding Status Update in Microblog: A Perspective on Media Needs. Proceedings of the 17th Pacific Asia Conference on Information Systems, Jeju Island, Korea, June 18-22. (EI)

    (4) Chuang Wang, Matthew K. O. Lee, Chen Yang, & Xiaodong Li. (2015). Understanding problematic smartphone use and its characteristics: A perspective on behavioral addiction. Paper presented at the Proceedings of the 24th International Conference on Information Systems Development, Harbin, China, August 25-27. (EI)

    (5) Chuang Wang, Zhongyun Zhou, Xiao-Ling Jin, Yulin Fang, and Matthew K.O. Lee (2015). Applying the stimulus-organism-response model to understand real-time information sharing in microblog. Proceedings of the Journal of Association for Information System-endorsed paper development Workshop at the 2015 PACIS, Singapore, July 6-9.

    (6) Paul Benjamin Lowry, Jun Zhang, Chuang Wang, Tailai Wu, and Mikko Siponen (2013). Understanding and predicting cyberstalking in social media: Integrating theoretical perspectives on shame, neutralization, self-control, rational choice, and social learning. Proceedings of the Journal of Association for Information Systems Theory Development Workshop at the 2013 ICIS, Milan, Italy, December 15.

    (7) Tailai Wu, Jinlin Wan, Yaobin Lu, Chuang Wang, Chen Yang (2015). When ad is selfie: The effect of selfie on the effectiveness of ad endorsers in social media. Proceedings of the 2015 Americas Conference on Information Systems, Puerto Rico, USA, August 13-15

    (8) Manli Wu, Chuang Wang*, Leon Zhao, & Liang Liang. (2017). Distraction or not? Investigating the relationship between mobile social network engagement and task performance. Paper presented at the Proceedings of the 5th International Conference on Research and Innovation in Information Systems, Malaysia, Langkawi. (EI, Best paper awarded)

    (9) Xiaodong Li, Chuang Wang*, Bengang Gong, Chen Yang. (2017). Understanding service-related UGC: From a Need-Motive-Value perspective. Paper presented at the The 14th International Conference on Service Systems and Service Mangement, Dalian, China, June 16-18. (EI)

    (10) Manli Wu, Chen Yang, Chuang Wang*, J. Leon Zhao, Sisi Wu, Liang Liang (2018). Distraction or connection? An investigation of social media use at work. Paper presented at the Proceedings of the 51th Hawaii International Conference on System Sciences, Hawaii, January 3-6.

    (11) Pengzhen Yin, Chuang Wang, Xiayu Chen, Jingjing Ding, Xi Hu (2018). Effects of overload expansion of mobile technologies use on job satisfaction and its coping. Proceedings of the 22th Pacific Asia Conference on Information Systems, Yokohama, Japan, June 26-30.

    (12) Chuang Wang, Jun Zhang (2018). Regulate Privacy in SNS: Privacy Control on the Self-Boundary and the Dyadic-Boundary. Paper presented at workshop on Information Security and Privacy, San Francisco, USA, December 13-16.

    (13) Yanbing Zhang, Chuang Wang*, and Wei Lu (2019). Is “Like” Equal to “Love”? Investigating Brand Love In Social Media Brand Communities. AIBSARC, Cebu, Philippines, December 5-7.

    (14) Chuang Wang*, Rongxin Zhou (2019). Understanding and predicting user loyalty to mobile apps: An extended RFM model. Paper presented at workshop on DOTI, ICIS, Munich, Germany, December 15-18.

  • RESEARCH GRANTS

    (1) The Fundamental Research Funds for the Central Universities (Project No.2015QNXM10/2018MS32)

    (2) China Postdoctoral Science Foundation (Project No. 2015M582389)

    (3) Special Program of the Postdoctoral Science Foundation of China (Project No. 2016T90788)

    (4) The Ministry of Education of China,  Humanities and Social Sciences project (Project No.16YJC630113)

    (5) National Natural Science Fundation of China (Project No. 71871095/71601080)

  • CASES

    (1) 王 创,龙正睿,陈耿豪,胡俊.《数字经营,行业共赢:乐摇摇 助力娃娃机拥抱移动互联时代》, 中国管理案例共享中心(编号:MKT-0966)                

    (2) 王 创,张艳萍.《危机彰显实力,风险孕育希望 ——阿里钉钉的品牌危机管理》, 中国管理案例共享中心(编号:MKT-0879)

  • ACADEMIC SERVICES

    Program Committee: China Marketing International Conference (CMIC) 2019

    Associate Editor: International Conference on Information Systems (ICIS) 2018

    Reviewer: Decision Support Systems, Information and Management, Electronic Commerce Research and Applications, Information Technology & People, Internet Research, International Journal of Information Management, ICIS, AMCIS, PACIS

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